Chelsea In Bloom

'Lace in Bloom' transformed Jessica McCormack’s Chelsea store into a living interpretation of antique lace. Created with florists Scarlet & Violet, the design layers milky whites, creams, and muted greens across railings, steps, and windows, celebrating craftsmanship, femininity, and the delicate artistry shared between jewellery and flowers.

Awards: Best Floral Display
Florist: Scarlet and Violet
Client: Jessica McCormack

A design drawing of a floral window design for Jessica McCormack for Chelsea in Bloom
Floral display at Jessica McCormack's Sloane Street store during Chelsea in Bloom
Close up photo of the floral display of British grown flowers at Jessica McCormack's Sloane Street store during Chelsea in Bloom.
Flowers leading up the steps towards the entrance of Jessica McCormack's Sloane street store during Chelsea in Bloom.
Seasonal British grown flowers displayed on railings at Jessica McCormack's Sloane Street store during Chelsea in Bloom
Close up photos of the floral display at Jessica McComack's Sloane Street store during Chelsea in Bloom. The floral design features seasons, British grown flowers.
Close up photo of a floral display at Jessica McCormack's Sloane Street Store during Chelsea in Bloom. The display features seasonal, British grown flowers.
Floral display at Jessica McCormack's Sloane Street store during Chelsea in Bloom. The display features seasonal, British grown flowers.
A floral display leading up to Jessica McCormack's Sloane Street Store during Chelsea in Bloom. The display features seasonal, British grown cut flowers.
A stone dog sculpture with a floral wreath necklace outside Jessica McCormack's Sloane Street store during Chelsea in Bloom
Close up detail of the floral display at Jessica McCormack's Sloane Street store during Chelsea in Bloom
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